International Ethnio: Using other languages in screeners, scheduling, and incentives.

Ethnio is fully localizable and international-friendly. You can use any language in the world, because every last text field, button, and link is customizable. This is true for scheduling emails, screeners themselves, and even incentive emails and redeem pages. Please note that we don't currently support right-to-left formatting, but it's on our roadmap.

If you're only using one other language, the Ethnio screener will accept any Unicode characters. From the invite page, turn on "advanced options" to change the "Continue" button to your own language. The close button is just an "X", so all words can be totally customized! Below is an example. Other small things like tooltips can be customized from Screeners โ€บ Questions and the "customize tooltips" box.


Best Practice for using Multiple Languages - simply duplicate your study to create as many language versions as you want. For example, if you create a study in English and duplicate it for French and Spanish, you can maintain each language separately.

Ethnio also has a full translations feature that lets you manage multiple languages in a single study, with a central translations editor and AI translation options. More here.

Small Localization Details

Ethnio lets you edit every last field, such as error messages and page numbering, so you can localize the entire experience from emails to screening to scheduling to incentives for your respondents and participants.  

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Key Places to Check in Ethnio

To make sure you cover every place where language appears for your screener respondents, check these areas:

  • Pool
    • Emails

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    • Landing Pages
    • Unsubscribe language and page
  • Invite
    • Buttons
    • No Thanks (in sidebar for advanced options)
  • Questions
    • Buttons
    • Error language
    • Pagination 
    • Next / Go Back if you use multiple pages of questions
  • Thanks
    • Disqualified page (if you use Qualifying questions)
  • Scheduling
    • Emails
    • Calendar (time & date formatting for every language)

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    • Settings (buttons, errors, etc)
  • Issuing Incentives in other languages
    • Emails 
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    • Redeem pages
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    • Currency


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