Translations & localization 🗣️
Add multiple languages to one study, import and export translations via CSV, XLSX, or Google Sheets, and use a central translations editor to work on all fields from invites, screening, scheduling, and incentives. You can also localize incentive amounts with cost-of-living adjustments and local currencies.
To get started, go to Study plan › Key elements and check Translations. Then go to Translations in your Study plan, or Localization in your Incentives plan, to check your default language (usually English) and any additional languages.
The Translations checkbox is enabled per study, so the Translations item only appears in the left nav of the studies where you’ve checked it. Turning it on in one study doesn’t turn it on anywhere else.
💰 Want to localize currencies and amounts for incentives? Read about incentive localization.
A few things to keep in mind:
🪄 Responses are automatically translated
to the default language as long as they are closed-ended. Open-ended responses are not translated.
🗳️ Import and Export (XLSX, CSV, or G Sheets)
From the Translations Editor, you can import and export using XLSX, CSV, or Google Sheets. The editor even highlights fields that need translation in yellow. These are called “out of sync.”
🤖 All fields can be edited or translated automatically with Ethnio’s AI
Use our AI, or have your localization team and translators work in the editor directly, without ever touching the normal Ethnio interface.
Add languages
Right away, you can define the translations for your study by selecting the language you want from the Translated Languages dropdown. Then click "Add Language."
Once you’ve added a language, you’ll see a URL parameter next to it. This is the exact string for that language; for example, French: ?l=fr or Japanese: ?l=ja.
Add translations
Once you’ve added your languages, you can copy or open the shareable translations link by clicking the " ⇱ Translations" button in the top right. This is the main page for adding translations. From here, you can localize every aspect of the study, including questions, the intercept invite, the disqualified thanks page, the third-party URL, and screener metadata (e.g., page title).
To translate the screener, copy and paste your translations into the correct language column. You can do this one question at a time, or use the copy/paste column option, which works well with columns from a spreadsheet or a long list from a translation tool (like Google Translate).
SSO & permissions
You can also share the link, and Ethnio will automatically create a translator account for the person who opens it. Translators can’t access anything in Ethnio except the single study you’ve shared with them.
This lets an internal or external professional translator do the work for you. For security, all translators need an Ethnio account to view the shareable link and add translations. We recommend adding translators as Collaborators so you can hide PII and limit their access to other projects and data.
Preview translations in action
Once you’ve added your translations, click the preview icon in the column header to preview your screener in that language. You can also preview a specific language from Studies › Design › Translations by clicking the preview icon.
