Incentive Calculator: why the sad face for unmoderated?

If you toggle our incentive calculator to Unmoderated, you may notice a sad face and red background appear. You may wonder why a free calculator would have a sad face or even what appears to be an opinion, and we get that. 

 

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So we asked Erika Hall, author of Just Enough Research, who inspires us in general, and helped inspire the sad face animation, and will let her explain:

 

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Maybe the next version will have a blindfold and a link to this very article.

 

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