International Ethnio: Using other languages in screeners, scheduling, and incentives.

Ethnio is fully localizable and international-friendly. You can use any language in the world, because every last text field, button, and link is customizable. This is true for scheduling emails, screeners themselves, and even incentive emails and redeem pages. Please note we do not currently have support for right-to-left formatting, but that is on our roadmap.

If you just have a single international language, the Ethnio screener will accept any Unicode characters. You can turn on "advanced options" on the invite page to change the "Continue" button to your own language. The close button is just an "X" so all words can be totally customized! Below is an example. Other small things like tool tips can be customized from screeners >> questions and the "customize tool tips" box.

Best Practice for using Multiple Languages - simply duplicate your screener to create as many languages as you want. For example, if you create a screener in English, and have a French and Spanish version, this will let you easily maintain those different languages.

Small Localization Details

Ethnio let's you edit every last field, like errors and page numbering, so you can localize the entire experience from emails to screening to scheduling to incentives for your respondents and participants.  


Key Places to Check in Ethnio

If you'd like to make sure you cover every possible place where language could be presented to your screener respondent, make sure to check these places:

  • Pool
    • Emails


    • Landing Pages
    • Unsubscribe language and page
  • Invite
    • Buttons
    • No Thanks (in sidebar for advanced options)
  • Questions
    • Buttons
    • Error language
    • Pagination 
    • Next / Go Back if you use multiple pages of questions
  • Thanks
    • Disqualified page (if you use Qualifying questions)
  • Scheduling
    • Emails
    • Calendar (time & date formatting for every language)


    • Settings (buttons, errors, etc)
  • Issuing Incentives in other languages
    • Emails 

    • Redeem pages
    • Currency

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