📊 How Pageview Counting Works

If you're approaching your monthly pageview limit — or just noticed your count climbing even though your studies are off — this article explains exactly what's happening and what you can do about it.

What counts as a pageview 📡

Any page on your site that has the Ethnio JavaScript snippet will send a signal to our servers every time it loads. That signal registers as a pageview on your account, regardless of whether any studies are active.

Why the count doesn't stop when studies are off 🔄

A paused study tells Ethnio not to show an intercept — but it doesn't remove the snippet from your site. As long as the snippet is on the page, our servers are still receiving traffic from it, and that traffic counts.

How to check your current usage 📊

Go to Account › Plan Usage to see where you are in your current billing cycle.

Reducing pageviews with a tag manager 🏷️

If you want to limit which pages or sessions count without touching your code, you can use a tag manager to set rules for when the snippet loads. Reach out to us at help@ethn.io and we can help you think through the right setup for your site.